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Copywriting
25 June 2023
Consumer psychology and copywriting
IndicePsicologia del consumatore: il potere delle emozioni e del comportamentoIl ruolo della psicologia del consumatore nel copywritingl ruolo delle neuroscienze nel copywritingPrincipi psicologici
29 May 2023
Storytelling in Copywriting: Turn Words into Engaging Emotions
In today’s digital age, copywriting plays an essential role in shaping the image of a brand or product. At the heart of effective copywriting is storytelling, a powerful technique that uses st
9 March 2023
Writing high-converting marketing emails using persuasive copywriting techniques: here’s how to do it
Table of Contents What are persuasive writing models? What is AIDA (Attention, Interest, Desire, Action) The PAS (Problem, Agitate, Solve) model. The PASTOR model (Problem, Amplify, Stor
15 February 2023
AI-generated content: Google’s vision and its implications on SEO
Indice Il focus di Google sulla qualità dei contenuti generati con AI L’uso dell’IA per generare contenuti utili Consigli per i creatori di contenuti FAQ
8 December 2022
9 tips for social media copywriting that rocks
The benefits of copywriting on social Using a good, well-structured copywriting technique on social is essential to the success of your business. Your ability to communicate with your custome
11 October 2022
How to write a successful blog article
Writing a blog article is not difficult, but it takes commitment and dedication to create quality content that is successful online. It is not, in fact, just a matter of writing to publish one artic